Defining Our Ideal Client: Reflections After Year One

Defining Our Ideal Client: Reflections After Year One

The changing of seasons always gets me thinking of new beginnings. Even as we transition into fall, signaling the forthcoming end of another year, it still gets me thinking about fresh starts. It’s time to revamp the wardrobe with cooler weather staples, make plans for weekend football games, and maybe pencil in a camping trip when the leaves change. I love these seasons for work related restarts as well.

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Turning a Life Challenge into a Profitable Family Enterprise: Amanda Blake Turner

Turning a Life Challenge into a Profitable Family Enterprise: Amanda Blake Turner

 

Amanda-Blake-Turner

Amanda Blake Turner is the owner of Sprout & Pour is a family owned and operated juice business based in the heart of Birmingham, Alabama. She is also Mom to a beautiful little girl and an avid runner. We are so thankful to have her story here to share with you today! Amanda is the perfect example of how we can take life challenges and convert them into something positive and truly life giving!

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5 Blogs You Should Be Reading Right Now

5 Blogs You Should Be Reading Right Now

Staying inspired is a constant challenge for any parent, professional, student, and human. Whether you’re freelancing from your couch or coding in a cubicle, it’s imperative to find ways to keep you focused on the bigger picture, be it professionally or personally.

Reading blogs is one of the best vehicles I’ve found for maintaining perspective—from following the headlines of my industry or finding something refreshing to carry me to the weekend.

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Why Being Messy Takes Courage

Why Being Messy Takes Courage

YellowCollectivexHeritage-AndreaDavid(128)At Ink + Well, we love a woman who is a cheerleader for other women. To say Sally Kim epitomizes this is putting it lightly. She is the Communications Director at the Yellow Co.-a movement that exists to empower creative, entrepreneurial minded women to use their abilities and influence for the greater good. When she’s not editing, you can find her reading, writing, or enjoying a cup of coffee with her husband (lots and lots of coffee) while watching her four kiddos build their own creative lives. She loves empowering her kids to be their best, women to live creatively, and people of all sorts to make a greater impact on the world. We’re so thrilled to share this post by Sally, written just for you, about our favorite topic: messiness.

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Marketing on a Tight Budget: Here’s How It’s Done!

Marketing on a Tight Budget: Here’s How It’s Done!

You’ve just received the numbers for your next marketing campaign and the budget is…well, definitely what you would consider ‘limited’. Let’s call it what it is, it’s tight! How are you going to come up with a solid plan working with such humble resources? We’ve got 4 awesome ideas and strategies to help you stretch your dollars further, making marketing on a tight budget a cinch.

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How Simplicity Makes Room For Life

How Simplicity Makes Room For Life

Once a year, I willingly spend one week stranded on an island with my entire family. No phone. No Internet. No electricity. No running water. Just me, my husband, our daughter, my in-laws, and for a few days, my mom and sister join too. Yes, it sounds completely insane, and maybe it is, but this week in isolation with the people I love gives me a rare chance to take a breath and actually experience the life I work so hard for.  

IMG_3427Nestled in the heart of Lake George in Upstate New York, Fork Island is like an oasis. Jimi’s family has been camping there for generations. My in-laws prep flawlessly, toting burners, and tents, and zero gravity chairs all the way from their home in New Jersey. It makes our tiny slice of heaven feel like an extension of home. Our days are simple in the most wonderful way. We wake with the sun, feed ducks while we eat pound cake and drink coffee. Then we settle into our seats at the picnic table for a huge breakfast of bacon, eggs, pancakes, and potatoes. We then swim, fish and talk the day away. We relish in the fact that we’re all able to be together for such a long stretch and spend hours talking about everything and nothing all at once, and sometimes someone peels off from the group to nap or read alone. We then head out on the boat to fish as the sun sets, and return to our seats at the picnic table for a candlelit dinner. We then retire around the fire, sleepy-eyed and tipsy on happiness to eat s’mores and laugh. No frills, no distractions, just us being us and focusing on that.

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Gettin’ Digitally Savvy with Internet Mastermind Molly Thornberg

Gettin’ Digitally Savvy with Internet Mastermind Molly Thornberg

Molly-Thornberg

For her day job, Molly Thornberg is the Director of Digital Media at WME Live Experiences, but that’s just the start of things. She’s also the mama to 4 littles, wife to Sean, and the most digitally savvy mama around. For many years I’ve enjoyed her thoughts, creativity, and digital insider knowledge on her Digital Mom Blog. We are so lucky to have Molly as our guest blogger today, she has so much great insight and wisdom to share from years of life experience. She’s living proof that a positive attitude and lots of *hustle* is good for the mind, body, and soul.

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Big Marketing Budget? Tips for High Dollar Marketing Planning Success

Big Marketing Budget? Tips for High Dollar Marketing Planning Success

The time has come to build a new marketing plan and you notice that this time, you have a big budget to work with.

Exciting right?

A big budget can open the door to possibilities with new advertising outlets and unique ideas you’ve been wanting to try. However, a big budget can also come with its own set of challenges which is why I’ve pulled together a few tips on mistakes to avoid when presented with this opportunity.

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